The $12 Billion Merch Moment
Promotional apparel is no longer simply a freebie – it’s
Earnings Report | Feb 09, 2025
Capri Holdings saw a significant revenue drop, with Michael Kors sales down 12%. Ralph Lauren and Tapestry reported sales growth, while Under Armour experienced declines in revenue and operating income.
Capri Holdings (UK) reported Q3 revenue decreased 11.6% to $1.26 billion. Loss from operations was $590 million, compared to income of $122 million a year ago. Net loss was $547 million, compared to net income of $105 million last year. Revenue fell for all brands.
Ralph Lauren (USA) reported Q3 sales rose 11% to $2.14 billion, beating analysts’ expectations. Comparable store sales rose 12%. Net income rose 7.8% to $307.9 million.
Under Armour (USA) reported Q3 revenue fell 6% to $1.40 billion, but was above analysts’ expectations. North American revenue was down 8%, while international revenue fell 1%. Operating income was $13.5 million, down from $71 million a year ago.
Tapestry (USA) reported Q2 2025 revenue rose 5% to $2.20 billion, driven by sales of Coach which rose 11% to $1.71 billion. In the quarter ended Dec 28, sales of Kate Spade fell 10%, while Stuart Weitzman sales were down 15%.
Amazon (USA) reported Q4 net sales increased 10% to $187.8 billion, with North American sales up 10% and international sales up 8%. Operating income rose 61% to $21 billion, from $13 billion a year ago. Net income doubled to $20 billion year-on-year.
Liberated Brands (USA) has filed for Chapter 11 bankruptcy protection, due in part to losing part of the license for the Boardriders brand portfolio. It has held the license for retail and ecommerce for Billabong, Roxy, Quiksilver, RVCA, Honolua and Boardriders, which are owned by Authentic Brands Group (USA).
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Promotional apparel is no longer simply a freebie – it’s
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