StyleBox (USA), a guided online shopping platform, launched the beta version of its new Handpicked Fashion subscription box service. The service, aimed at fashion forward men and women, creates personalized subscription boxes individually curated by professional stylists. Each box has a complete outfit, based on customer style preferences, selected from premium brands at an affordable price.
Translating inspiration that people see on social media into personal style that fits and looks great is a major customer challenge. “How many of us have bought something online, that looked great on the model, and then been disappointed when it doesn’t look good in the mirror?” asked founder Janet Proger, “HandPicked Fashion solves that problem taking the outfits you like and adjusting it to your unique body and style.”
Handpicked Fashion uses professional stylists to work with a customer’s style preferences and hand select outfits that suit their figure type and sizes. The tailored service keeps track of customer preferences, history, and inspirations.
The professional stylists use that information to make thoughtful, individualized selections for each box. Stylists, not algorithms, handpick every item from premier, trusted brands at the best prices available.
