July 2023
THE SITUATION IN JULY
Retailers are holding their breath to see how the summer holidays might impact sales. Travel remains a top priority for consumers this year, however whether that will include purchasing vacation apparel or shopping while on a trip is difficult to predict.
On the upside, cooling inflation and high levels of employment could encourage consumers to spend a bit more this summer.
Forecast: This summer likely won’t be retailers’ best season ever, but it could be better than expected.
Login to read this month’s summary of the retail performance of key brands, our current outlook – and more.

