September 2023
Only 50% of US fashion brands say they are likely to expand garment orders this year, compared with 90% last year.
Brands cited weak demand and concern over the uncertain economic outlook in the U.S. as reasons for being more cautious.
THE SITUATION IN SEPTEMBER
Forecast of a tightening in consumer spending is likely to mean that Holiday 2023 will be less merry than in previous years.
This year it’s all about cost cutting, downsizing and regaining focus.
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