Jun 2024 IM
Chinese tourist choose Japan over Europe, while Brazil sees retail soar and Western market remain stable.
“Today is the tomorrow you worried about yesterday” – Dale Carnegie

Chinese Tourists Skip Europe and Head to Japan

A weak yen has turned into a blessing of sorts for Japanese retailers.  The devalued currency is making prices for tourists much cheaper than in Europe.  The result has been a surge in sales of high end products to Chinese tourists.

BARGAIN HUNTING   The same products can cost 10-20% less when purchased in Japan, at current exchange rates.

TAX REFUND  Japan’s simple tax refund process allows tourists to have the tax immediately deducted when purchasing items, unlike the complex processes in other countries.

Inside Markets Jun24 thumb

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