After years of fashion getting dressed down, the trend has shifted and now everything is getting dressed up. This includes activewear.
Consumers still want the comfort of activewear – but they also want to look smart.
Elevate classic activewear by looking to smart casual – especially knitwear. Jogging suits are worked merino wool or even cashmere – instead of jersey knits.
Look to interesting yarn twists to add differentiation to the garment. Switch up traditional polyester shell fabrics with leather look materials to elevate windbreakers.
Team leather-look vests/waistcoats with t-shirts and basketball shorts for a smarter look.
Color also plays an important role in take the look in a more sophisticated direction.
