While many apparel categories have faced headwinds in the post-pandemic years, knits have overall outperformed the market.

Some of that could be attributed to knitwear’s ‘unfair advantages’.

Decades ago spinners set up extensive in-stock programs that supported speed, flexibility and minimums as low as 1 kg.   That investment has given them a competitive advantage.

In addition, simply through the creative twisting of different yarns designers can create highly personalized garments – with very low MOQs.  

At a time when every brand wants to keep inventories to a minimum, and then back that up with fast deliveries when needed – knitwear is the solution.